Last week, I had the privilege of working with Laura MacDonald on her stunning Te Akau lifestyle block in Waikato. If you’re familiar with Kiwi Country Girl, you’ll know Laura as the blogger and Instagram influencer with a loyal following of 30K. She’s all about country living—raising kids in the great outdoors, sharing easy family recipes, offering practical garden advice, and even running a homesteading membership community.
For this personal branding shoot, our goal was to showcase Laura’s unique blend of family, farm life, and entrepreneurship. Her lifestyle block provided the perfect backdrop to visually tell her story—where the lines between work and home blur in the best way possible.
Te Akau, with its rolling green hills and vibrant farming community, is breathtaking on its own. But Laura’s place has an extra layer of charm. You can feel the care she pours into her family, her garden, and her work. Whether she’s whipping up a recipe, teaching her community, or simply spending time with her kids, everything reflects her passion for a life well-lived.
Through this shoot, we captured authentic moments that highlight Laura’s brand: her connection with the land, her dedication to her family, and the joy of rural living. It’s exactly the kind of imagery that resonates with her audience and supports her growing influence in the lifestyle and homesteading space.
If you’re looking to bring your personal brand to life with imagery that feels true to who you are and what you do, let’s chat! Whether you’re a blogger, business owner, or entrepreneur like Laura, a branding shoot can help you visually tell your story in a way that connects with your audience and strengthens your brand identity.
